TARGET Consumers Businesses GENDER Female Male AGE 6 to 11 12 to 17 18 to 24 25 to 34 35 to 44 45 to 54 55 to 64 65 to 74 75 to 84 85 plus POLITICAL Democrat Independent Republican Tea Party CREDIT Excellent Good Fair Bad HOUSING Own Rent INCOME 1 million + $100,000 - $249,999 $250,000 to 999,999 $40,000 - $59,999 $60,000 - $99,999 Under $40,000 MARITAL STATUS Married Married w/Children Single Single Parent Widowed COUNTIES & STATS* Select the county(s) you want to target. Limit your selections to 3 or skip if most apply. Monterey, CA HH: 140,408, 65+: 10.3%, HHI: $58,822 San Benito, CA HH: 17,838, 65+: 9.3%, HHI: $64,646 Santa Cruz, CA HH: 103,743, 65+: 11.1%, HHI: $66,495